Suppliers face country-wide pallet shortage as Pinterest users increase demand.
The Nazareth Pallet Company has released a report recently that states the U.S. will face a serious shortfall in pallet production by the end of 2017. A spokesman for the company, who asked to remain anonymous on the grounds that he “does not want people knocking down his door for pallets,” has said the shortage stems from several factors, but points to one major cause overall.
When asked what that cause was, he offered only one word, “Pinterest.”
Pinterest, a popular social media site that allows users to “pin” articles and images they come across on the internet, has spawned an insatiable appetite in the United States for pallets. Debbie Spatz, a mother of 3 that lives in Pocatello, ID, is an avid Pinterest user, and has amassed over 200 pallets, which she keeps in her garage. Debbie, who has yet to complete any of the projects she has “pinned” on the popular site, says that she “just doesn’t know when she’ll need [the pallets], and so likes to keep them on hand,” that way she can use them when needed. She has plans to make a coffee table, two side tables, 2 night stands, a headboard, a miniature windmill, 4 dog houses (she has no dogs), and a topogan out of the pallets.
A follow up with the source from NPC had this to say about Debbie and others that use the popular internet site; “It’s just insane. There are whole companies that make furniture you can build yourself all over the place, and that furniture is also made out of cheap, crappy wood. Why go through all the effort to steal - or for God's Sake BUY - pallets? They’re mostly used for shipping cheap crap to cheap stores. Can’t they just get furniture from Ikea?”
Ikea is a Swedish company that makes furniture that customers must build themselves, often after a customer's significant other has insisted that they need it. Ikea furniture is also made from cheap wood, much like pallets.
As of this writing, NPC and other suppliers of pallets fully expect to need to increase production by 300% over the next year to meet the demand that has been created by people who use Pinterest, a feat that they feel may be beyond their capacity. The source at NPC did state, however, that if they could get the pallets back that people have taken but have not done anything with, they would have a surplus of nearly 150%, though he does not see that happening.
“They are just nuts. They just go out, collect pallets, and then sit on them forever. I don’t get it.”
***Jason doesn't write for anyone but himself, his wife, his 2 sons, and their cat. He also uses Pinterest, and sometimes thinks about building that 'really cool' mini-windmill he saw on there once***